Kruseider Insights

A collection of stories about our people, our capabilities, our research, and the ever-changing socio-economic climate.

Claire White

Feb 10, 20232 min

Fall in love with the problem, not the solution

If you're a technologist who wants to develop effective solutions, it's essential to fall in love with the problem, not the solution.

Oliver Evans

Nov 11, 20226 min

Life-centricity: an evolution of customer experience

To stay relevant, businesses must move past customer-centric models and embrace a life-centric view that sees people more fully.